|
| martes, mayo 30 |
Asian Cultural Icons – Hot or Not?
THE 'ASIANIZATION' OF AMERICAAs recent books and newspaper and magazines articles have pointed out, elements of Asian culture are becoming more and more mainstream every day. As Olivia Barker's article notes, McDonalds' Happy Meals now come with Hello Kitty toys, Levi's uses karaoke to sell jeans, Budweiser modifies its "Whasssuuup?!" campaign into "Wasssaaabi!," a Mountain Dew commercial does a spoof of Crouching Tiger, Hidden Dragon, and of course, Crouching Tiger, Hidden Dragon itself wins four Oscars and becomes the highest-grossing foreign film ever in the U.S.
|
UruDom 30.5.06  |
|
|
|